Following the announcement of the agreement on the sale of Twitter Inc to Elon Musk, the founder of Tesla and SpaceX, for about $44 billion, many rumors have appeared about a possible change in the social network’s monetization policy. It was reasonably believed that the new owner of Twitter would seek to expand paid services to users to increase the company’s revenue.
In some markets, Twitter already offers a monthly premium subscription to Twitter Blue, which includes more options for customizing the social network interface and reading tweets, including iOS and the web version, which can turn off inline advertising.
However, in his Twitter, Elon Musk tried to reassure users, pointing that the service will remain free for regular users.
“Twitter will always be free for casual users, but maybe a slight cost for commercial/government users,” he wrote.
This seems like a smart move to monetize the service, but it is unlikely that a small fee for a limited group of users will be able to greatly affect Twitter’s revenue.