Google has announced a number of changes in the operation of some of its services in the European Union. The company takes such measures to comply with local laws, reports Reuters.
We are talking about the Digital Markets Act (DMA). The new European rules are due to come into force in early March this year.
One of the changes concerns the search results related to EU shopping queries. Soon there will be more links to price comparison sites. This means that the search results will not prioritize individual companies or products.
In addition, Google is offering European users the choice of whether or not to keep certain Google services linked. These services include: Search, YouTube, Ads, Google Play, Chrome, Google Shopping, Google Maps.
European users of Android smartphones will also be able to easily change the default search engine and browser.
The purpose of the Digital Markets Law is to prevent companies and services that fall under the category of gatekeepers from imposing unfair conditions on businesses and users. The document also aims to ensure the openness of important digital services.
The “gatekeepers” category includes companies with a certain level of turnover in Europe and the number of users. The law imposes many obligations on them.
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