Intel and AMD’s profit growth indicates that the PC market is recovering from the pandemic. In addition, both companies’ executives hope that the integration of artificial intelligence into PCs will accelerate this growth, writes Reuters.
Executives from both companies talked about the stabilization of the PC market during their earnings calls for the past quarter.
“The arrival of the AI PC represents an inflection point in the PC industry,” said Intel CEO Pat Gelsinger.
AI PCs are computers with advanced chips capable of running advanced language models and programs based on such technologies directly on the device, not in the cloud.
AMD boss Lisa Su said she “expected some growth going into 2024 as we think about sort of the AI PC cycle and some of the (Microsoft) Windows refresh cycles”.
In the third quarter of 2023, AMD’s PC business showed the strongest growth in the last two years. At the same time, the decline in Intel’s PC business was the slowest in the last eight quarters, which is already significant progress.
Well, it seems we have a new category of PCs and a new buzzword that computer hardware manufacturers will repeat over the next few years – AI PC.