Nokia and not only: Finnish HMD Global will have its own smartphone brand

HMD Global, a Finnish company that has been producing smartphones under the Nokia brand for the past six years, plans to expand its operations and start producing smartphones under its own HMD brand.

This was announced by Jean-François Baril, co-founder, chairman and CEO of HMD Global, on his LinkedIn page. Baril emphasized that HMD and Nokia smartphones will continue to coexist in the market and that the company plans to cooperate with new partners.

“I am thrilled to announce a significant milestone in HMD’s evolution – we are establishing an original HMD brand. You can expect to see a new portfolio of HMD branded mobile devices, as well as Nokia devices and collaboration with exciting new partners,” said the CEO of HMD Global.

HMD Global claims to be “the fastest growing 5G smartphone maker year over year” and a leader in sustainability, in particular, due to the launch of Nokia self-repairing smartphones.

“Combined with a steadfast commitment to delivering high-quality, affordable mobile devices to consumers around the world, every single one of us at HMD is excited for our future of designing innovative products that endure, reducing electronic waste, helping people keep their mobile devices for longer and making a positive impact on the planet,” Jean-François Baril wrote in his message.

The CEO of HMD Global did not disclose details about the future of the brand and smartphones, so more details are expected to emerge in the coming weeks.