80 million users worldwide watch YouTube ad-free and listen to music in the YouTube Music app. This is reported by Variety.
Over the past year, YouTube Premium added 30 million users and currently ranks fourth in the list of paid music services after Spotify, Apple Music, and Tencent, which only works in China. If you count the free users who use YouTube every day just to listen to music, then the service will definitely be in the first place.
Android Headlines erroneously estimates Google’s revenue from YouTube Premium at $960 million per month, simply by multiplying the number of paying users by the monthly cost of the service in the US, which is $12. But YouTube Music and Premium have quite different local prices. For example, in Ukraine, services cost only UAH 99 for the single-user version and UAH 149 for the family version, to which 5 people can be connected.
Among the advantages of YouTube Premium is the complete absence of advertising in YouTube videos and all embedded videos on any sites; the ability to download videos to local devices for offline viewing (very convenient when there is no electricity and no Internet); background playback and feature and picture-in-picture in mobile applications; YouTube Music Premium subscription.