For a long time, Samsung’s flagship smartphones come with two variants of processors for individual markets. Thus, American smartphones are sold with Qualcomm chips, and European and Asian models are sold with Samsung’s own Exynos processor. The next top line of the company may abandon such a “tradition”.
According to analyst Ming-Chi Kuo, approximately 70% of S22 devices have Qualcomm processors. The next line (S23) will completely switch to the new chips of this manufacturer — Snapdragon 8 Gen 2, abandoning Exynos.
The reason for this decision is the difficulties with the Exynos 2300, which will not be able to compete in power with its direct competitor. In this way, the company would not be able to maintain the balance of smartphone performance for all markets, which is why it is necessary to transfer the next line to a single chip.
Historically, this is not the first case of problems with various models. In 2020, supporters of the company even collected tens of thousands of signatures on a petition to the company, demanding to stop using Exynos processors. The main complaints were about performance, autonomy, and problems with thermal regulation of Samsung’s own chips.
The company’s response at the time was this: “Exynos and Snapdragon processors go through the same strict and rigorous, real-life testing scenarios in order to deliver a consistent and optimal performance over the entire lifecycle of the smartphone.”
There were also rumors about the current Exynos 2200, that allegedly Samsung flagships will still completely switch to Qualcomm. And the specified reasons were the same – lack of power. However, the S22 line still came out with the traditional two processor options.
So far, there has been no official comment from Samsung regarding the new flagships.