At the world's largest consumer electronics exhibition IFA 2025, which will be held in Berlin until September 9, MOVA showed what life in the near future could be like. The smart technology manufacturer presented several breakthrough solutions for home and garden that can change the way we think about everyday tasks. The presentation was held under the slogan "Step Up, Move Ahead" and was the largest for the brand: for the first time, it demonstrated a complete ecosystem of 12 product lines covering both living spaces and outdoor space.
The greatest interest among visitors was aroused by the new robot vacuum cleaners. The MOVA ZEUS 60 model went down in history as the world's first device that can independently climb and descend stairs. This was made possible thanks to a three-dimensional orientation system and an innovative mechanism that can even overcome screw structures. This function solves a long-standing problem for those who live in houses or apartments with several floors, where until now they had to carry devices manually. Another novelty — MOVA SIRIUS 60 — received two robotic arms: one cleans hard-to-reach places, the other helps to organize the space. In fact, it is no longer just a vacuum cleaner, but a multifunctional assistant.
The company also showed other solutions that "raise the bar" in the category for other manufacturers. The updated MOVA Z60 Ultra Roller Complete cleans floors with fresh water and automatically protects carpets from getting wet. The M50 Ultra model solves another common problem: thanks to the folding retractable handle, cleaning under furniture is done without the need to bend over. And the cordless G70 for the first time offered full cleaning close to walls and corners, which traditional brushes have not been able to do for years.
MOVA is making no less ambitious steps in outdoor technology. The LiDAX Ultra line of robotic lawn mowers has received UltraView 3.0 technology with laser 3D LiDAR and a dual camera. Thanks to this, the devices work without wires, GPS stations or additional sensors. Just turn on the mower — and in a few minutes it creates an accurate map of a plot of up to two thousand square meters. Accuracy was also noted: the new system is able to mow grass at a distance of less than one and a half centimeters from the fence. And for pool owners, they presented the Rover X10 — a universal robot with seven cleaning modes that copes with the bottom, walls, corners and even the water line. MOVA even presented a robot for windows — a compact model N1 with a built-in ultrasonic sprayer that cleans even narrow gaps.
The company emphasizes that MOVA's goal is not only to impress with new gadgets, but also to build a holistic ecosystem where devices work as a single organism. The idea is that users spend less time on routine and have more opportunities for rest and development.
The IFA 2025 presentation confirmed that MOVA is no longer just a manufacturer of home appliances, but a player shaping the future of "smart living". Breakthroughs in the field of cleaning and home care prove that a new level of automation is not a distant prospect, but a reality that is gradually entering everyday life.