As you know, Electronic Arts and the International Association Football Federation have not reached an agreement and are interrupting almost thirty-year coexistence. The last game in the FIFA series from EA Sports was FIFA 23, which was released on September 30, 2022. From now on, players will have to get used to a new name – EA Sports FC.
We will learn more about the new game in July, so far EA has issued a press release in which it talked about the branding of the simulator.
The EA Sports FC logo has a triangular shape – the same one that usually appears in the indicators above the football players in the game.
“The [triangle] shape has been woven into the DNA of the football experience from EA Sports for decades. From the isometric angles of our very first 8-bit experiences and the triangular polygons that make up every pixel of our most modern games, as well the iconic player indicator symbol that appears above every athlete in every match,” EA’s press release reads.
The company will drop FIFA branding in the near future, which includes advertising inserts and graphic elements during broadcasts of the English Premier League, Women’s Super League, Spanish La Liga, German Bundesliga, Italian Serie A and French Ligue 1.