Samsung Galaxy S23 breaks pre-order records in its homeland

Samsung flagships are one of the most popular smartphones and the biggest competitor to the iPhone. The new Samsung Galaxy S23 line has already managed to collect a considerable number of positive reviews, which has been responded to accordingly by customers.

New flagships have already received a record number of pre-orders in South Korea, where in just one week 1.09 million customers managed to pre-order one of the models. Among the three options, Galaxy S23 was preferred by 23%, and its larger Galaxy S23+ option - by 17%. And 60%, or 650 thousand pre-orders, accounts for Galaxy S23 Ultra.

For comparison, a year earlier, the Samsung Galaxy S22 trio collected 1.01 million pre-orders, so the popularity of the line is still increasing.

It is also worth noting that the company does a good job of encouraging potential buyers to pre-order, offering larger drives for less than the regular price, additional gifts in the form of various accessories, discounts on in-store purchases, and trade-ins. The sales plan for this year foresees an increase of 10%.

In Ukrainian stores, you can also find additional promotions when pre-ordering new products, and the start of sales is planned for the beginning of March.