iPhone 14 Pro Max components are 3.7% more expensive than the previous model
Counterpoint Technology Market Research published a report, according to which the components of the iPhone 14 Pro Max alone increased their price by 3.7%, compared to the iPhone 13 Pro Max a year earlier.
Thus, the iPhone 14 Pro Max with 128 GB of storage and mmWave support costs the company $474, while the model without additional hardware costs $454. Taking into account that the first option constitutes 44%, the report increased the average cost to $464, which is a 3.7% difference with the previous model of a similar configuration.
In addition, it is indicated exactly how the cost balance between the various components has changed. And here there are also some differences because the capabilities of new models are also different.
For example, the A16 Bionic chips are now made on a 4-nanometer process, instead of 5, and also have 16 billion transistors instead of 15. Manufacturing such a chip adds $11 to the cost. The increase in peak display brightness and the addition of the Always-On function have also affected the cost of displays.
The cameras in general also added $6.3, because the main sensor increased the resolution four times (to 48 MP), and also updated the sensor-shift stabilization system, and the front camera now uses optics from 6 lenses, instead of 5.
It is interesting that at the same time, the cost of cellular communication components occupies a smaller share of the total cost than before.
Among other things, the report notes that the company continues to optimize costs by purchasing components from various suppliers. For example, NAND chips are ordered from KIOXIA and SanDisk, and RAM from SK hynix, Samsung and Micron. Cirrus Logic, Goertek, Knowles, and AAC develop the appropriate audio components, while TI and ST Micro offer battery management.